Mallesons IP Whiteboard

Memorable advertising slogans - Part 2

Mallesons IP Whiteboard — Mon, 06 Feb 2012 12:41:35 +1100

Thanks to an "overwhelming response" from our IP Whiteboard editorial committee (and we're serious, almost everyone responded) we can reveal a true diversity of personal slogan highlights. Before discussing themes arising from these, consider the work needed to create a great slogan. read more »

Are these the most memorable advertising slogans ever? And how brand reputation is hard to prove

Mallesons IP Whiteboard — Tue, 31 Jan 2012 22:42:58 +1100

It's late January, the sun's shining, the Australian Open has just come an end, and yet our passion for IP remains undiminished. To that end, Creative Review's Top 20 slogans of ALL time caught the eye last week. Based in the UK, Creative Review is a publication focussing on all forms of visual communication. They're keen for you to buy the magazine, so we won't give their whole game away other than to unveil a few of the top picks. See their link for more. We've also come up with our own... read more »

MegaPirates?: MegaUpload hit with copyright infringement charges

Mallesons IP Whiteboard — Fri, 20 Jan 2012 16:26:34 +1100

MegaUpload, a popular filesharing "locker" website has been shut down by the US Government, charged with being a worldwide criminal organisation for online piracy. read more »

SOPA and PIPA - what is it and what does it all mean?

Mallesons IP Whiteboard — Fri, 20 Jan 2012 12:50:06 +1100

The online world is in a spin over new proposed legislation recently introduced in the US to target online copyright pirates. read more »

Damaging a reputation in 140 characters or less

Mallesons IP Whiteboard — Fri, 20 Jan 2012 10:06:39 +1100

The tort of defamation occurs when there has been publication of defamatory material that causes damage to someone’s reputation. More recently, defamation actions have been based upon comments made in emails. How does the law of defamation interact with 140 character tweets? read more »

Which is the best area of intellectual property law? Google Ngram provides an answer

Mallesons IP Whiteboard — Wed, 18 Jan 2012 15:00:00 +1100

This week I asked myself a very serious question: Which type of intellectual property law is the best? read more »

A Mega Song mega saga: a YouTube take-down controversy

Mallesons IP Whiteboard — Fri, 13 Jan 2012 11:18:10 +1100

I am sure many blog readers would be familiar with this experience: You are casually browsing videos on YouTube and are confronted with the “black screen of death”. read more »

The price of selling fake G-Star clothes

Mallesons IP Whiteboard — Wed, 11 Jan 2012 12:26:45 +1100

You know it’s going to be a good case when the respondent is served by text message. This case was about selling counterfeit G-Star clothing. It’s a useful reminder of how the court is treating small scale infringements of well-known brands. Here the Court found copyright infringement had occurred and ordered the respondent to pay $63,000, most of which was for loss or reputation and exemplary damages due to the flagrancy of the infringement. read more »

Seasons Greetings... and a break!

Mallesons IP Whiteboard — Fri, 23 Dec 2011 09:02:08 +1100

Our third anniversary of IP Whiteboard has come round quickly, and fertile discussions about IP only continue to grow.

We are going to take a short break to eat festive turkey, lie on a beach, and think about our forthcoming 2012 posts.

We do hope that all our readers enjoy the festive season too. We hope it's safe and happy, with a big thanks for your support over the last 12 months. See you soon. read more »

RIAA isn’t buying ReDigi’s second hand digital music

Mallesons IP Whiteboard — Thu, 22 Dec 2011 17:22:21 +1100

A new website based in the US called ReDigi launched recently, offering consumers a way to sell their ‘used’ digital music files. Second hand digital music markets raise some interesting copyright issues, with different implications for jurisdictions across the world. read more »